- iconic signs-which actually looks like what they represent
- symbolic signs-which have a meaning that must be cultrally learned to what they represent
- indexical signs-which have a connection to what they represent and are suggestive rather than directly resembling what they represent
- saussure (1954) and barthes (1972)
- plysemic meaning-the way that the same sign can mean lots of different things to different people.
motivated signs
Signs can be more or less motivated. Loosing motivated it is open to different theories. The latter takes a lot of individual interpretation. people have different views on different people, a more motivational sign just has more limited range of possible interpretation. There was a example where the teacher showed a picture of a baby and then we used connotation and dennotation to work it out and there was lots of different views such as is it a boy or girl and we had to use hte clothing to determine if it was a boy or girl, or could it be a son, daughter, nephew or niec . Later on we saw another picture of the baby with the father and then we realised that is the fathers son.
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